What are the FDA or legal rules regarding AI rendering of cosmetics and supplements?

Quick Answer

The FDA and FTC regulate the claims made by your imagery. If an AI-generated image implies a benefit that the product cannot deliver (e.g., a skincare ad showing a model with literally zero pores or inhumanly smooth skin), it is considered "deceptive advertising" or misbranding. "Before and After" images generated by AI are strictly prohibited unless clearly labeled as "Simulated."

Nightjar for Cosmetics:

Use Nightjar to place your bottle/jar in beautiful "luxury" or "organic" settings (e.g., splash of water, beside fresh fruit). Do not use it to generate faces that imply the result of using the product. Focus the AI on the packaging and mood, not the biological effects.

Critical Guidelines for Health/Beauty Brands

1. The "Vignette" Rule

FDA regulations allow for "vignettes" (graphic scenes) on packaging and ads, provided they are not misleading.

OK: A bottle of Vitamin C serum on a background of oranges (implies ingredients).

Not OK: A bottle of Vitamin C serum removing scars from a generated face (implies false medical benefit).

2. Ingredient Accuracy

If you use Nightjar to create a "Botanical" style background:

• Ensure the generated plants actually match your ingredients.
• Don't generate Aloe Vera leaves next to a product that contains no Aloe. This can be flagged as misleading regarding the composition of the product.

3. Label Legibility

For supplements, the label text (Nutrition Facts, Warnings) is legally required. Generic AI blurs this text. Nightjar's Product Preservation ensures your legally mandated label text remains crisp and readable even in complex generated scenes.

Summary:

Use AI for the vibe (lighting, background, mood), not the evidence (results, body changes).