September 2025
3 minutes

How do I create product photos optimized for Amazon listings?

Short answer: Use Listing/Clean in Nightjar. It’s tuned for Amazon’s white backgrounds, sizing, and clarity. Then add 4–6 supporting images that prove quality and use.

Do it in Nightjar (step‑by‑step)

  1. Open Studio → Product Photography → choose Listing/Clean.
  2. Upload your product image.
  3. Generate the primary image (pure white background, crisp edges, accurate color).
  4. Create 4–6 supporting images:
    • Feature close‑ups
    • Size/scale context
    • Functional/in‑use view
    • Packaging/unboxing (if premium)
  5. Refine in plain English: “center product, occupy ~85% frame,” “neutral white,” “reduce harsh shadow,” “sharper label text.”

Compliance snapshot

  • White background (RGB 255,255,255)
  • High resolution (≥ 1000×1000; ideally 2000×2000)
  • No text/watermarks/extra props on the main image
  • Product fills the frame (~85%)

60‑second checklist

  • Edges clean on pure white
  • True product colors
  • No artifacts or compression issues
  • Primary image is instantly legible on mobile

Related guides

Compliant by default. Confident by design. Launch faster with images that convert.

Advanced Amazon Techniques

Supporting Image Strategy

Create a complete story with your 6 additional images:

Images 2-3: Product Details

  • Close-ups showing material quality, stitching, or technical specs
  • Multiple angles highlighting unique features

Images 4-5: Scale and Context

  • Size comparison with common objects (coins, hands, everyday items)
  • Product in realistic usage environments

Images 6-7: Quality Proof

  • Packaging and unboxing experience for premium positioning
  • Before/after demonstrations for functional products

Common Amazon Mistakes to Avoid

Technical Issues:

  • Backgrounds that look white but aren't pure RGB 255,255,255
  • Products occupying less than 85% of frame space
  • Blurry text or details when zoomed to 100%

Strategic Errors:

  • Using lifestyle shots as primary images (Amazon rejects these)
  • Adding text overlays or brand logos to main images
  • Generic product shots that don't differentiate from competitors

Real Performance Data

Sellers using Nightjar's Amazon-optimized images report:

  • 73% faster approval rates versus generic AI tools
  • 31% higher click-through rates from search results
  • 89% first-time acceptance rate for marketplace compliance

Product-Specific Tips

Electronics: Show all ports, buttons, and technical details clearly. Include size context with familiar objects.

Fashion: Ensure color accuracy is perfect. Use secondary images to show fabric texture and fit on models.

Beauty Products: Primary image shows packaging clearly. Use lifestyle shots to demonstrate usage and results.

Home Goods: Clean primary shot, then show the product in realistic room settings for context.

Testing Your Images

Before going live:

  1. Mobile check: View on phone - can you see key details?
  2. Zoom test: Does the image stay sharp at maximum zoom?
  3. Competitive comparison: Do your images stand out in search results?
  4. Color accuracy: Do colors match your actual product exactly?

Related Amazon Strategies

Getting Started:

Cost Analysis:

Quality Comparison:

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